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The "Jumpman" logo is owned by Nike to promote its Michael Jordan-related merchandise, including the Air Jordan brand of basketball shoes. The logo is a silhouette of Michael Jordan performing a dunk. __FORCETOC__ ==History== The first recorded event of Michael Jordan doing the "Jumpman" pose came in a photoshoot for ''Life'' magazine leading up to the 1984 Olympic Games before Michael Jordan had signed with Nike. The photo was staged, with Jordan performing a ballet technique known as a grand jeté to make it appear as if he was leaping for a slam dunk, a movement not actually consistent with Jordan's jumping style. 〔(【引用サイトリンク】url=http://www.nicekicks.com/2014/10/01/history-behind-jordan-jumpman-logo/ )〕 The Air Jordan III, released in 1988, was the first Air Jordan shoe to feature the Jumpman logo, replacing the "Wings" logo, which had been a feature of the Air Jordans I and II. In 1993-94, Nike ran a series of Air Jordan commercials pairing Michael Jordan with Warner Brothers' owned Bugs Bunny. As a tie-in, Nike created a line of merchandise which featured a spoof of the Jumpman using Bugs' silhouette, combined with a "Hare Jordan" caption. This campaign was followed by the 1996 film ''Space Jam'', which references the Jumpman logo during its climax, in which Jordan dunks from half-court. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Jumpman (logo)」の詳細全文を読む スポンサード リンク
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